GiG to provide Novibet with its automated affiliate marketing compliance screening tool

GiG Comply offers operators with the promotional content material that’s getting used of their manufacturers’ promotions

G

aming Innovation Group Inc. (GiG) entered right into a partnership settlement with UK-based gaming operator Novibet for the supply of GiG Comply, its automated affiliate marketing compliance screening tool.
Under the settlement, GiG Comply will assist Novibet to guarantee that associates are aligned with their model’s marketing message and that accountable gaming measures are seen on related pages, and phrases and circumstances are appropriate and up to date.
GiG’s self-serve compliance answer allows operators like Novibet to scan and verify internet pages for content material together with hyperlinks and iGaming code purple phrases, hyperlinks, and regulatory necessities throughout a number of jurisdictions. The tool works by utilizing its guidelines engine to analyze actual snapshots from associates’ campaigns and offers operators with the promotional content material that’s getting used of their manufacturers’ promotions.
Jonas Warrer, Managing Director of GiG Media famous: “We are glad to have partnered with Novibet, it’s at all times a proud second for us after we add a brand new accomplice to our rising listing of companions for GiG Comply.  It’s nice to see an revolutionary operator like Novibet place marketing compliance on the forefront of their enterprise technique, we glance ahead to supporting them in making a safer gaming surroundings for his or her gamers.”
George Gerakanakis, International Affiliate Manager of Novibet, said in a press launch: “We are wanting ahead to working with the GiG Comply product to reinforce Novibet’s current compliance processes. This partnership will assist Novibet be certain that our associates can proceed providing high-quality experiences which might be absolutely compliant with regional laws and necessities.”

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