AlayaCare are in search of an element-time Content Marketing Specialist to take the lead on telling the AlayaCare story by means of quite a lot of product, company and buyer content material that may ship excessive shopper engagement and gross sales conversion outcomes.
Flexible work (from dwelling or workplace) preparations, Sydney, Melbourne, Brisbane places thought-about.
About AlayaCare
Founded in 2014, AlayaCare is a quick-rising mature begin-up with a presence in Australia, Canada and the United States. Our main cloud-based mostly software program is revolutionary within the supply of aged and incapacity care, and our focus is driving higher outcomes for our purchasers. We present an entire expertise resolution for Residential, Home and Disability Care organisations that improves workers productiveness, optimises operations, improves communications, and finally improves shopper experiences. We have an open and clear tradition, our groups are enjoyable, supportive, and extremely numerous, and we’re dedicated to a office the place all of us really feel we might be ourselves.
As of July 2021, we’re in hyper progress mode having acquired $241 million of Series D funding to additional speed up the digital transformation of our business and develop our objective of enabling the care we would like our family members to obtain within the place they name dwelling.
About the group
The Content Marketing Specialist will play a key position within the Marketing group in Australia, in addition to working with the North American Marketing group. AlayaCare’s Marketing group works throughout AlayaCare’s product choices, making use of greatest follow digital and conventional advertising methods and methods to advertise our model, and finally assist feed our gross sales pipeline.
Every single member of our wider international group is dedicated to constructing the perfect product potential to vary the aged and well being care industries. We work exhausting to realize this formidable objective by focusing on our individuals and tradition, and we ensure we have now enjoyable doing it.
What we provide
Open, supportive and clear tradition.
Generous wage bundle together with Restricted Stock Units for all workers.
Flexible advantages bundle – $1250 pear yr to spend on advantages of your alternative.
Annual coaching allowance and deal with studying and growth for all workers.
Health and wellness actions.
Happy hours and group outings.
Flexible working preparations – make money working from home or within the workplace.
The alternative to be taught, progress and develop your profession in a supportive atmosphere.
We’re objective pushed – an opportunity to make an actual distinction within the aged and incapacity tech care business in Australia and New Zealand (ANZ).
About the position
The Content Marketing Specialist (Part-Time) is a 3 days per week position and can have the chance to contribute to determination making and help in rising the ANZ content material operate, whereas making the position your personal. More particularly you may be:
Developing and managing the content material technique, processes, operations and editorial calendar.
Creating copy for web site, webinars, touchdown pages, electronic mail campaigns, buyer newsletters, brochures, video scripts, shows, media releases, social media, and different content material as required.
Writing, creating, enhancing, and proofing quite a lot of content material match for the native market.
Supporting the overview of inside messaging to make sure model consistency.
Managing, updating, optimising and localising our library of present content material with native terminology.
Proactively creating requirements, processes, and greatest practices for content material creation, distribution, repurposing and localisation.
Reporting on engagement metrics and KPIs to measure content material efficiency.
Proactively making content material solutions to construct business schooling, develop the model, improve market repute and enhance thought management.
Identifying new efficiencies and look to enhance processes/campaigns that may drive leads and new enterprise.
Working collaboratively with the North American content material group and different stakeholders.
What we’re searching for in a Content Marketing Specialist
We’re searching for an enthusiastic and seasoned content material advertising skilled who has:
A qualification in Communications, Journalism or a associated discipline.
4+ years of expertise in an identical position.
Exceptional verbal and written communication abilities – you’re nice at simplifying advanced subjects into participating and easy language.
The potential to successfully juggle work managing a number of duties and initiatives with competing deadlines.
Excellent interpersonal and relationship constructing abilities – you’re a individuals particular person.
A versatile work type with the power to work autonomously and as a part of a group.
A excessive degree of organisational and a spotlight to element – nothing will get previous you.
Adaptable to regulate to altering priorities and in a position to proactively make new solutions or suggestions for content material enchancment.
A thirst for information and the power to be taught rapidly.
It would even be a bonus when you’ve got aged care and/or healthcare expertise.
If this sounds such as you apply at the moment – come be a part of us on our mission to vary the way forward for aged and incapacity care!
https://www.pedestrian.tv/job/content-marketing-specialist-part-time/