Triller Fight Club has been nominated for Best Digital First Production for its inaugural Triller Fight Club occasion on April 17, 2021, and FITE has been nominated for Best Marketing Strategy for its revolutionary world Affiliate Marketing program. The OTT Awards will happen November 15 at a ceremony in London.
“We are thrilled that Triller’s Fight Club mannequin, which clearly has damaged the mould and conventional mannequin of fight sports activities, has been acknowledged for this honor. Further, to have FITE’s distinctive and revolutionary advertising and marketing methods acknowledged in an ever-evolving digital world makes everybody at Triller be ok with delivering and advertising and marketing programming that youthful audiences are wanting,” mentioned Mahi de Silva, CEO and Chairman of TrillerInternet, guardian firm of Triller, FITE, Triller Fight Club, Verzuz and Amply.ai.
“FITE is honored to be nominated for Sports Pro’s OTT Awards alongside Triller Fight Club,” mentioned Kosta Jordanov, CEO of FITE. “Our affiliate internet marketing program, headed by our CMO Kim Hurwitz and our companions at OAK Digital, creates a neighborhood round FITE, the promoters, the media and even the athletes and different influencers in order that all of us profit from one another’s success.”The OTT Awards are devoted to sports-focused OTT and streaming and have fun collaboration, innovation, and creativity throughout manufacturing, distribution, monetization, direct-to-consumer, and broadcast. Created with a worldwide focus in thoughts, they pay tribute to essentially the most artistic and inspiring makes use of of expertise and new considering throughout 14 classes.The inaugural April 17 Triller Fight Club occasion redefined boxing as sports activities leisure, fueled by the headline bout that includes YouTube star-turned-boxer Jake Paul vs. MMA champion Ben Askren struggle, and a struggle card for boxing purists mixed with the world’s high music stars, together with Justin Bieber, Doja Cat, Diplo, Snoop Dogg and Ice Cube, to create a mega-event sports activities and leisure extravaganza.About Triller Fight Club: Triller Fight Club is constructed round a brand new method to 4 quadrant leisure: bringing followers of music and boxing collectively for an unprecedented leisure expertise. Launched in 2020 with the Tyson vs. Jones PPV struggle, which shattered all digital struggle PPV information and turned the eighth most profitable Fight PPV in historical past, Triller Fight Club has continued to evolve into the imaginative and prescient of founders Ryan Kavanaugh and Snoop Dog. Triller Fight Club is redefining the game of boxing as a media property by pairing a few of the world’s hottest music and leisure expertise with a rising roster of elite, telegenic and eclectic athletes, together with legends of their self-discipline and rising stars from all over the world in matchups that matter to die-hard followers but in addition courtroom new followers to the game. (www.trillerfightclub.com)About FITE: FITE is the premier world platform for stay sports activities and leisure providing the trade’s marquee PPV occasions and SVOD packages with over 5MM registered customers. FITE is on the market worldwide by its iOS and Android cellular apps, Apple TV, Android TV, ROKU, Amazon Fire TV and Huawei apps. In addition, FITE helps Samsung, LG, Cox Contour, Vizio SmartSolid™, Foxxum, Chromecast, PS4, XBOX, ZEASN, Netrange, Vidaa/Hisense, VEWD, Netgem TV, Virgin Media, Shaw Communications’ Blue Curve IPTV, Comcast’s Xfinity 1 and Xfinity Flex in addition to 7,000 fashions of Smart TVs. Available on-line at www.FITE.television. Follow FITE on Twitter, Facebook, YouTube and Instagram. It’s ON.About TrillerInternet: Triller, FITE and Triller Fight Club are owned by TrillerInternet, a first-of-its-kind firm consolidating expertise and content material platforms to steer the transfer to Internet 3.0. TrillerInternet pairs the tradition of music with sports activities, style, leisure and influencers by a 360-degree view of content material and expertise. TrillerInternet—which owns the globally fashionable Triller app utilized by musicians, celebrities, athletes, and total tradition setters—has greater than 350 million customers worldwide. The Triller app—in contrast to different fashionable short-video apps it’s usually in comparison with, encourages its customers to put up the content material created on the app throughout different social media platforms and web sites. The app makes use of proprietary AI and Machine Learning expertise which is uniquely tied to the content material fairly than the consumer. By monitoring the content material, Triller empowers its tastemakers and customers to push their content material virally to affiliated and non-affiliated websites and networks reaching a whole bunch of thousands and thousands of extra customers. Data and insights gleaned from the Triller community, its creators, artists and customers (from the app and off community) are used to program longer-form content material, join customers throughout the online with the content material, and present unprecedented alternatives for engagement and monetization. TrillerInternet has developed extremely profitable campaigns that start with the app and proceed all through the complete content material and expertise ecosystem with a few of the greatest manufacturers in the world, together with Pepsi, McDonalds, Weedmaps, DraftKings, L’Oreal, and many others. TrillerInternet affords manufacturers a singular content material and expertise resolution, together with direct offers with the influencers and celebrities. This branded content material journey begins with short-form video and can simply broaden into worthwhile long-form content material distributed by the Triller Network, akin to live-event boxing and music PPVs, style reveals, and episodic actuality content material on TrillerTV. Some of the greater than 65 unique half-hour TrillerTV reveals embrace The D’Amelios Family’s “Ask a DAM Question,” Jennifer Lopez In The Morning, Jake Paul: Staying On Top, 2 Chainz Let’s Do It, DJ Khaled’s Spreading Love, Hype House’s Thomas Petrou’s Coffee Talks, Josh Richards’ Josh Pong, Ur Lov’d: the Noah Beck Show, Fat Joe’s Masterclass, The Perez Hilton Show, and Violet Benson’s Too Tired To Be Crazy, amongst others. TrillerInternet moreover owns Verzuz, the huge live-stream music platform launched by Swizz Beatz and Timbaland, and Triller Fight Club (www.TrillerFightClub.com), which launched final yr with the extremely profitable Tyson-Jones Fight which shattered digital PPV information. Other holdings embrace main AI-powered buyer engagement platform Amplify.ai, and FITE, the premier stay occasion and PPV, AVOD, SVOD streaming platform.SOURCE Triller Related Links https://www.triller.co/