GiG partners with ​​affiliate network Matching Visions for its marketing compliance tool

Gaming Innovation Group (GiG) introduced Tuesday it has signed an settlement with Malta-based ​​affiliate network Matching Visions, not too long ago acquired by Acroud AB, for the supply of its B2B marketing compliance software program, GiG Comply.
GiG Comply will help Matching Visions with its compliance technique, serving to to make sure that accountable gaming measures are seen on related pages, and phrases and situations are appropriate and updated all through all markets, it operates in.
GiG’s automated marketing compliance resolution permits operators and affiliate networks like Matching Visions to scan net pages for content material, hyperlinks and that iGaming code pink phrases. The guidelines engine primarily based software program analyses snapshots from promoting campaigns and gives insights in real-time of the content material, which is being utilized by associates to advertise operators manufacturers.
“As extra markets regulate, the necessity for manufacturers to have a robust digital presence has resulted in heightened promoting rules. It is now extra necessary than ever that operators and affiliate networks alike put money into marketing compliance software program”, the corporate said in an official press launch.
Jonas Warrer, CMO at GiG, spoke about this new milestone and stated: “We look ahead to supporting Matching Visions in its efforts to boost its affiliate marketing compliance. The excelled demand for GiG Comply is a transparent signal that increasingly associates like Matching Visions are putting sturdy worth on making a extra accountable and sustainable gaming motion – this makes us very proud”.
Dennis Dyhr-Hansen, CEO at Matching Visions, added: “It’s extraordinarily necessary for us to make sure we stay 100% compliant irrespective of which geo or model we’re sending site visitors to. We wish to be utterly clear to all manufacturers that work with us that we take compliance very severely and can do what it takes to be on the forefront of compliance. We are proud to companion up with GiG Comply to make this occur!”

https://www.yogonet.com/international//news/2022/01/25/61093-gig-partners-with-affiliate-network-matching-visions-for-its-marketing-compliance-tool

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