Start working with PropellerAds: What are you exactly doing when running CPA offers? Is it affiliate …
- 0:00 | foreign
- 0:03 | are you an affiliate marketer or are you
- 0:07 | a media buyer wait do you know the
- 0:10 | difference I’m Anastasia from
- 0:12 | propellerets and today I will solve the
- 0:15 | mysterious puzzle what is the difference
- 0:17 | between affiliate marketing and media
- 0:20 | buying or are they the same
- 0:23 | but before I unveil this secret I will
- 0:26 | ask you to subscribe to our Channel and
- 0:28 | hit the Bell okay
- 0:30 | so let’s speak about affiliate marketing
- 0:33 | what is it
- 0:35 | let’s look at the example to make things
- 0:38 | simple John is a solo affiliate marketer
- 0:43 | he partners with an igaming brand and
- 0:45 | promotes it he does The Following
- 0:48 | purchases traffic from propelleret it
- 0:52 | costs some money
- 0:53 | posts links in his social networks it’s
- 0:57 | free
- 0:58 | and works on creatives and tests them
- 1:02 | his main task is to attract users to a
- 1:06 | brand by any free and paid means
- 1:10 | and the final goal is to make them
- 1:12 | convert
- 1:13 | okay
- 1:15 | now what about media buying
- 1:18 | well imagine a large media buying agency
- 1:21 | say make money LTD unlike John it works
- 1:26 | with several anti-gaming Brands and much
- 1:29 | larger budgets its main task is to buy
- 1:33 | traffic at the best possible price and
- 1:36 | at the best possible places let’s sum it
- 1:38 | up
- 1:39 | affiliate marketers promote Brands by
- 1:42 | any possible means not only paid ads and
- 1:45 | content is the king here
- 1:48 | media buyers purchased the best ad
- 1:51 | placements so it’s mainly about budget
- 1:53 | planning and volumes but can you do both
- 1:58 | yes why not it’s very common natural and
- 2:02 | profitable to combine affiliate
- 2:04 | marketing and media buying for the best
- 2:06 | results and to be honest many don’t even
- 2:10 | think the difference is really important
- 2:12 | but what is important is to bring
- 2:15 | relevant leads to your offer if you
- 2:18 | succeed doesn’t matter what you call it
- 2:20 | want to know more details and see more
- 2:22 | examples Welcome to our blog we have a
- 2:26 | full article on this topic just follow
- 2:28 | the link in the video description and
- 2:30 | we’ll be back soon with new lessons and
- 2:33 | very soon stay tuned
- 2:39 | foreign
- 2:44 | [Music]