Do You Need A Landing Page For Affiliate Marketing? Create Landing Pages The answer …
- 0:00 | so do you need a landing page for
- 0:02 | affiliate marketing the answer is going
- 0:03 | to be guess you could say yes or no and
- 0:05 | I’m going to talk quickly about some of
- 0:07 | the reasons why you would want them and
- 0:08 | of course why are the reasons there’s
- 0:09 | going to be some scenarios where you
- 0:11 | don’t so first and foremost the reasons
- 0:13 | where you’re not going to need them this
- 0:14 | is probably where I know you might be
- 0:16 | interested in or a lot of other people
- 0:18 | just because it’s much easier to get up
- 0:19 | and running right so there’s many times
- 0:21 | where still I don’t even use a landing
- 0:22 | page okay so for example I do a lot of
- 0:25 | YouTube reviews and you’ll notice say if
- 0:27 | I’m reviewing a product the audience is
- 0:29 | going to know EX exactly what the
- 0:30 | product is about you know for the most
- 0:32 | part obviously if they’re watching it
- 0:33 | they’ve heard of it so what I will do is
- 0:35 | leave my link in the description in my
- 0:37 | opinion I’m not looking to collect leads
- 0:39 | at that specific moment so I’m not
- 0:41 | really looking for an opt-in page I’m
- 0:43 | also not looking for a page where it
- 0:44 | says like hey if you get this you’re
- 0:45 | going to get a 100 other bonuses well
- 0:47 | there might be a time and place for that
- 0:49 | usually if someone is looking to review
- 0:51 | a specific product I just want to get
- 0:53 | them straight to the product once they
- 0:54 | are there and a lot of times the same
- 0:56 | thing can go with email marketing you
- 0:57 | might just directly Link in your e email
- 1:00 | from your email to the actual sales page
- 1:02 | okay so those are just some examples
- 1:05 | okay there’s going to be plenty more but
- 1:06 | overall you’re probably also going to
- 1:08 | want to use landing pages because it’s
- 1:10 | probably the most efficient and one of
- 1:12 | the best ways to increase your
- 1:13 | conversions okay first of all I don’t
- 1:16 | know how much Bing has changed over the
- 1:18 | years but I know they were one of the
- 1:19 | paid ads platforms that would allow you
- 1:21 | to direct link I haven’t used them to
- 1:23 | recently so I don’t remember if that’s
- 1:25 | how it is so what they’d allow you to do
- 1:28 | is pretty much just have you know an ad
- 1:30 | and have it go straight to your like
- 1:31 | affiliate link right but not all ad
- 1:34 | platforms are like that I know
- 1:35 | definitely with Facebook and I know
- 1:37 | there’s a lot of actual just programs
- 1:39 | that have affiliate programs where they
- 1:41 | don’t want you to direct link they want
- 1:42 | you to send it to a Lander so instead of
- 1:44 | say going straight to there as we did
- 1:47 | let’s remove this what you would do is
- 1:49 | you go say to an opin page and then once
- 1:51 | they opt in you could say you know send
- 1:52 | them to a sales page now the reason why
- 1:54 | this is so important because a lot of
- 1:56 | people have crunched numbers I’ve done
- 1:57 | it before many other marketers have have
- 1:59 | done it before is they realize how much
- 2:01 | and often is actually worth like the
- 2:04 | standard you know dollar per subscriber
- 2:06 | is around a dollar that’s if you’re
- 2:08 | doing pretty well right I’d say it’s not
- 2:10 | the easiest thing in the world but
- 2:11 | there’s obviously times where they’re
- 2:13 | much higher than that and there’s going
- 2:14 | to be plenty of times if they much lower
- 2:16 | if you’re not getting great traffic or
- 2:18 | you know insufficient leads and so on
- 2:20 | and so forth so what happens is once
- 2:22 | they opt in even if they don’t buy
- 2:24 | you’re going to be able to send them
- 2:25 | emails over and over obviously until
- 2:27 | they unsubscribe so instead of of losing
- 2:30 | out on that traffic you now own it and
- 2:32 | are able to keep it and this is a big
- 2:34 | reason why a lot of people don’t usually
- 2:37 | go for landing pages or at least just
- 2:38 | lead generation pages is because this is
- 2:40 | a long-term play instead of like so you
- 2:43 | miss out on that sale what happens is
- 2:45 | months down or maybe years down like
- 2:47 | someone might purchase later so that
- 2:50 | money that you spent or that time you
- 2:51 | used to get that traffic in the lead are
- 2:53 | going to pay off eventually so that’s a
- 2:55 | huge reason for that so there’s a lot of
- 2:57 | AD platforms even if they do allow you
- 2:59 | to direct link it’s probably going to be
- 3:02 | better that you actually don’t and send
- 3:04 | them to an optin page that way and then
- 3:05 | of course then you can send them to your
- 3:07 | affiliate offer or whatever it’s going
- 3:09 | to be now there is going to be another
- 3:11 | scenario I will actually give you an
- 3:13 | example This was oh this was a long time
- 3:15 | ago this was before I went to San Diego
- 3:18 | for a conference because I remember the
- 3:19 | conference excuse me the ad campign was
- 3:21 | actually running so I was sending
- 3:24 | traffic through paid ads on Facebook
- 3:25 | this was to a scholarship offer who was
- 3:27 | doing very well I think you got like
- 3:30 | $44.50 per lead at one point I want to
- 3:33 | say it got to like you know 34 $500 this
- 3:35 | was so long ago so the numbers might be
- 3:37 | off but they were pretty good I was
- 3:38 | probably getting like two to one on my
- 3:40 | money and I remember running into the
- 3:42 | predicament of do I send them to an
- 3:45 | opton page first and then to like the it
- 3:47 | was a CPA offer so it wasn’t a sales
- 3:49 | page it was more of like where they
- 3:51 | enter in more information so do I send
- 3:53 | them to the optin page where they opt in
- 3:55 | and then they go there or what do I do
- 3:57 | is just completely like remove that
- 4:00 | and do maybe a Lander you know a Lander
- 4:03 | that doesn’t have the email collecting
- 4:05 | you know whatever was going to be right
- 4:06 | so it was a while back things have
- 4:07 | changed and this is just another example
- 4:09 | of this was in the education Niche and I
- 4:12 | realized that I started building an
- 4:13 | email list and I’m like there aren’t too
- 4:15 | many offer that you can send here you
- 4:17 | know aside from some CPA stuff and I
- 4:20 | didn’t really want to get into it so at
- 4:22 | one point I was actually collecting opts
- 4:24 | then I stopped cuz I realized it wasn’t
- 4:25 | a niche that I wanted to be in for a
- 4:27 | long time it was more so just a campaign
- 4:29 | where I was actually you know turning U
- 4:32 | advertising dollars into Roi so that’s
- 4:35 | another scenario that you have to keep
- 4:36 | in mind is like do you want to collect
- 4:38 | opin and if you don’t do you still want
- 4:40 | to send them to a landing page or you
- 4:41 | just want to go straight to the
- 4:42 | affiliate offer I’m bringing this up
- 4:44 | just to kind of give you some more
- 4:45 | thought because I don’t know what Niche
- 4:47 | you’re going to be going into I don’t
- 4:48 | know how long you’re going to be there
- 4:49 | but nevertheless in this scenario it’s
- 4:51 | still going to be helpful if you do have
- 4:53 | a landing page because what you can do
- 4:55 | instead of this being an opt-in we can
- 4:57 | just do like let’s say a generic page
- 4:59 | like this right so these would be the
- 5:01 | this would be the two options especially
- 5:03 | with you know Facebook I don’t direct
- 5:05 | link unless you’re doing some like black
- 5:06 | hat stuff or something Shady whatever
- 5:08 | it’s going to be uh so generic page just
- 5:11 | where it talks about hey click on this
- 5:12 | are you interested in this then they
- 5:14 | would go to where the actual CPA offer
- 5:16 | is nevertheless these are still going to
- 5:18 | be landing pages and I do recommend
- 5:19 | using them like I said many times where
- 5:21 | you can test it out that’s what it’s
- 5:23 | ultimately going to come down to if you
- 5:25 | do have landing pages whether you want
- 5:26 | to test with or without it it’s going to
- 5:28 | be up to but usually when someone is
- 5:31 | more warmed up to an offer when they
- 5:32 | have more information about it just like
- 5:35 | the reviews that I talked about with
- 5:36 | YouTube I feel like it’s going to be
- 5:38 | just an extra step that might not always
- 5:40 | be needed especially if they are hot to
- 5:42 | buy or they already want to purchase in
- 5:43 | the first place so so do absolutely need
- 5:46 | landing pages when it comes to affiliate
- 5:48 | marketing I mean I guess you can get
- 5:49 | away with not using them but you’re
- 5:50 | going to be extremely limited on what
- 5:52 | you can do ultimately I would recommend
- 5:54 | them just because in the long run they
- 5:56 | can make you more money they’re not all
- 5:58 | that difficult to set up and of course
- 6:00 | there’s going to be a lot more benefits
- 6:01 | aside from generating leads there are
- 6:03 | great ways to obviously pre-sell add
- 6:05 | bonuses and do a lot of great things
- 6:06 | with affiliate marketing overall but
- 6:08 | nevertheless that’s just pretty much
- 6:10 | answering that question giving you a lot
- 6:12 | of different viewpoints which is what I
- 6:13 | like to do when it comes to these
- 6:14 | questions if you do have any questions
- 6:16 | you can feel free to leave a comment
- 6:18 | down below my name is James thank you so
- 6:19 | much for watching and I’ll see you in my
- 6:21 | next video