Affiliate marketing can be an excellent way for successful online personalities to make passive income. Anyone with a sizeable online following, influencers, for example, can sign up to an affiliate marketing network... Read more »
Influencers and the agencies that work with them are increasingly focusing their efforts on search content strategies as TikTok recently launched a new monetization program to reward content matching popular searches. But... Read more »
Highlighting the influencer marketing trends in India, the latest report by EY and Collective Artists Network’s Big Bang Social indicates that the industry is poised for significant growth. Influencer marketing in India... Read more »
Anyone who works in the world of marketing is now aware of just how popular influencer marketing has become over the past decade. Expected to be worth over $24 billion this year, ... Read more »
At the forefront of marketing innovation, industry leaders gathered at the last Portada Live event in NYC (and virtual), to discuss the future of influencer marketing. During the panel ‘Marketing in 2024:... Read more »
Every marketing professional today understands that the landscape is rapidly changing, driven by technological advancements and shifting customer preferences. In 2024, four major trends are set to redefine the marketing strategies of... Read more »
In today’s digital era, where authenticity and personal connections hold immense value, influencer marketing has emerged as a crucial strategy for brands aiming to engage meaningfully with their target audiences. The shift... Read more »
MANILA, PHILIPPINES — In today’s digital landscape, where authenticity and personal connections are greatly valued, influencer marketing has become an indispensable strategy for brands seeking meaningful engagement with their audiences. The move... Read more »
When Janesha Moore got a $540 check from Amazon in May 2023 for affiliate commissions, she was astounded. Before that, the 27-year-old had been trying to build up her career as a... Read more »
B2B brands have been slow on the uptake when it comes to using influencer marketing strategies. But with the trend increasing knowing the watchouts and determining the potential of B2B influencers is... Read more »