This post was sponsored by Ahrefs. The opinions expressed in this article are the sponsor’s own. With AI taking the digital world over, constant Google algorithm changes, and growing competition, how can... Read more »
Before marketers are once again swept back into the hustle and bustle of everyday partnership program management, now is the perfect time to regroup. For brands and agencies managing partnership channels, this... Read more »
Mumbai: Interactive and immersive technologies are quickly changing the landscape of performance marketing in the Indian industry, proposing innovative ways to interact with consumers and drive impactful campaigns. Interactive technologies resembling quizzes,... Read more »
By Ramashish Bhowmik With the rise of digitisation, brands are increasingly shifting towards unparalleled marketing strategies as an effective tactic to solidify their position as market leaders. Emerging as the beacon of... Read more »
SEO or search engine optimization is a marketing method that has a very high ROI. One thing you will notice is that most people who find your services through search engines are... Read more »
Network, Learn, and Party with Industry Affiliate Marketing Giants at Affiliate World Dubai Unmissable 3-Day Event for Affiliates, E-commerce Entrepreneurs, and Affiliate Marketing Experts. Ready to supercharge your affiliate marketing and e-commerce... Read more »
[author: Julie Lorson] Key performance indicators are essential for the success of a growing marketing program. If you read our recent post, you will find that tracking metrics is one of the... Read more »
OpenAI’s APIs, especially the large language model (LLM) GPT-4 and its chatbot ChatGPT, have gained significant popularity in the past year. Despite the availability of marketing APIs from long-established providers like Google... Read more »
In order to prove that you are performing better than your competition, you need to do some social media benchmarking. However, this can be challenging if you don’t know how to, or... Read more »
To learn more about the value (and necessity) of having a website for your small business, I talked to ChristineTelyan, the founder of UENI, a website-building company. Why every small business needs... Read more »