SPS new transparent cards offer empowers financial institutions and card vendors innovative marketing strategies
Jean-Baptiste Leos, Product Marketing Director Payment at SPS declares: “Transparent cards with both SPS normal design or particular antenna design is a robust, environment friendly and unique differentiation means for banks for a fraction of the price of their traditional marketing campaigns.”
ROUSSET, France (PRWEB)
April 28, 2021
SPS, a model of the IN Groupe, is proud to announce its new offer for transparent cards that brings a completely certified and industrialized reply to the necessity of customized designs for contactless and twin interface fee cards. Banks, conventional ones and neobanks alike, are in want of differentiation to achieve new clients. They carry on designing new cards permitting them to micro-segment their clientele and present every of their cardholders the distinctiveness of their standing.
SPS has developed new antennas that profit from the most recent expertise developments and enable a thinner design than earlier than. Unlike wired coils, SPS antennas are printed with aluminum, permitting for an especially steady and repeatable design, that makes it simple for designers to combine the antenna by the card with their particular art work and assure an ideal alignment of graphical gadgets. SPS transparent card offer is appropriate with many different card physique choices comparable to steel cards or reduce or rounded corners.
SPS normal new antenna for transparent cards covers solely two thirds of the card floor leaving quite a lot of area for the visuals and permitting graphical combos between the art work and the antenna. Certified by Visa and Mastercard, this new antenna design permits 4 traces of embossing on the card.
To convey much more flexibility and an all the time higher reply to art work designers’ calls for, SPS proposes its CAI® – Custom Antenna Image – expertise that permits to specify essentially the most appropriate antenna design that may mix graphical components on the card with particular antenna options. For occasion, the financial institution title or its emblem or some other illustration of card standing stage, can seem as part of the antenna design, seen by the transparent plastic surfaces.
With SPS new transparent card offer, financial institutions are in a position to enrich their portfolio of credit score and debit cards with out limits: they’ll suggest common cards, coloured edge cards, transparent cards, steel cards, or heavy cards, with an nearly infinite number of design options to micro-segment their clientele and fulfill the necessity for standing of all market niches.
By integrating this new complete offer, sensible card producers are in a position to adapt to always-evolving market calls for, as they increase their product offer for his or her clients whereas bettering their margin ranges.
Jean-Baptiste Leos, Product Marketing Director Payment at SPS declares: “Transparent cards with both SPS normal design or particular antenna design is a robust, environment friendly and unique differentiation means for banks for a fraction of the price of their traditional marketing campaigns.”
SPS new antenna for transparent cards are absolutely certified and available from SPS. They are already licensed by Visa and Mastercard, thus facilitating their integration in a sensible card vendor manufacturing course of to acquire the complete satisfaction of issuing financial institutions. SPS cards construct upon SPS longstanding eBooster® inductive coupling expertise, which consists in utilizing electromagnetic coupling between the antenna and the module (no bodily connection between the chip and the antenna) for contactless or twin interface cards. High yields and insignificant return charges be sure that the entire course of is extraordinarily cost-effective and brings a excessive stage of satisfaction for the issuers in addition to the cardholders.
About SPS
With the SPS model, IN Groupe opens its safe elements expertise to all card and doc producers. SPS is specialised within the design, manufacturing and sale of contactless options devoted to ID cards, e-passport and twin interface banking cards. Headquartered in Rousset, France, with a subsidiary in Singapore, SPS employs 250 individuals. The firm focuses on contactless and dual-interface merchandise, with a acknowledged micro packaging experience. SPS has filed over 120 patents supporting its unique applied sciences. More info at http://www.s-p-s.com
SPS and Surys are a part of the IN Groupe.
A accomplice of the French authorities for near 500 years, IN Groupe provides identification options and safe digital companies, at the forefront of expertise and integrating electronics and biometrics.
From elements to companies and from paperwork to interoperable methods, IN Groupe is a world specialist in identification and safe digital companies. The firm performs a every day function in facilitating everybody’s life: serving to states train their sovereignty, residents defend their identification and companies protect their integrity.
Whatever the problem, IN Groupe, an organization for digital sovereignty, contributes to asserting a elementary proper for everybody: the correct to be you.
IN Groupe runs three affiliated manufacturers, SPS for digital elements, Surys for optical and holographic safety and Nexus for workforce identification and object identification options, technological leaders of their markets.
Key figures: 407M€ turnover (proforma 2019), 1,500 staff – 7 websites in Europe – +100 nations utilizing IN Groupe options – 28 accomplice governments.
More info at: https://www.ingroupe.com
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