Job Post Fractional Director of Marketing Company: Designerie Duration: Part-time Date Posted: 04/26/24 Category: Sales & Marketing Location: Remote Salary: 100-150k THE ROLE As the Fractional Marketing Director focused on brand and... Read more »
The Gist Here are the actionable tips you’ll find in this guide: Build great content for your website Invest in SEO Leverage social media Leverage Google My Business Create engaging content Leave... Read more »
“Understanding the sensitive nature of addiction recovery and the specific challenges faced by those seeking help, we’ve developed a strategy that not only increases our clients’ online visibility but does so with... Read more »
In marketing, personalisation is paramount. We know that 73% of customers feel more valued receiving personalised emails, with 70% appreciating non-sales emails as compassionate and sincere. Being meaningful entails more than simply... Read more »
Not only has buyer behavior changed in the past five years, it is evolving at lightning speed. B2B buyers now expect personalized experiences tailored to their specific needs and challenges. Salesforce’s State... Read more »
The Gist Privacy vs. personalization. Regulations and privacy concerns shape the future of personalized marketing strategies.Technology drives segmentation. Emerging tech enhances customer segmentation with real-time data and predictive analytics.Values influence loyalty. Societal... Read more »
Authored by Nitinjit Singh Bawa, Head of Marketing, Cordelia Cruises In today’s digitally-driven landscape, the era of intuition-based marketing decisions is long gone. As industries evolve and consumer behaviors become increasingly complex, businesses... Read more »
The panel discussion at the BIS SiGMA Americas Summit’s Jardins stage kickstarted the event with a deep dive into the online betting industry in Brazil. Led by industry experts, the panel offered... Read more »
Bitcoin just went through a big change on April 20th. The fourth “halving” happened, which means the amount of bitcoin that miners earn for processing transactions got cut in half overnight. It... Read more »
Global research and advisory firm Info-Tech Research Group’s latest industry blueprint offers marketers a roadmap to successfully integrate AI into their strategies. The research focuses on selecting high-value AI initiatives that organizations... Read more »