Healthcare Marketing Strategies for Reaching Diverse Audiences

Amanda Powers-Han, Chief Marketing Officer, Greater Than One discusses: How improved DE&I in healthcare marketing strategies can not only reach diverse audiences more effectively but also contribute to improved patient care outcomesChallenges healthcare marketers face in crafting culturally sensitive messages that resonate with diverse audiences and address their specific healthcare needsOther tactics can healthcare marketers utilize to ensure their outreach goes beyond visuals to truly connect with diverse audiences on a deeper levelTheir 501c3, Greater Good and it’s arm, Honeycomb Health

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