Channel Factory Expands Female Leadership Bench With Three Key Roles

Channel Factory, the worldwide model suitability and advert efficiency platform for YouTube has appointed three key feminine leaders to supervise product operations, EMEA advertising efforts and enterprise development. Channel Factory continues to increase its international footprint with a development mindset centered on variety throughout the organisation. The new roles embrace Jessica Littlemore, advertising director Europe, Middle East, and Africa (EMEA); Emily Deere, VP of product operations; and Chelsea Jacobsen as VP of gross sales (Midwest).The expanded management crew contains the next:Jessica Littlemore brings 18 plus years of expertise to the crew and can function the advertising director of Europe, Middle East, and Africa (EMEA). Littlemore’s numerous background contains overseeing high-profile occasions and digital technique for international manufacturers. Littlemore will help with Channel Factory’s international advertising efforts serving to to increase enterprise in Europe, the Middle East and Africa. She will likely be based mostly in Channel Factory’s London workplace, reporting into Rob Blake, the managing director of the UK and Lauren Douglass, SVP international advertising. Emily Deere will lead Channel Factory’s product growth pipeline as its first vice chairman of product operations. At Channel Factory, Deere will execute the event of product traces from begin to end, improve present merchandise and assist Channel Factory on its mission to empower manufacturers with extra acutely aware and inclusive promoting options. Deere will report on to CEO and founder, Tony Chen, and will likely be before everything recruiting new expertise to construct out Channel Factory’s personal numerous product crew. Chelsea Jacobsen has joined Channel Factory from Ogury to run the Midwest area because the VP of central gross sales. Jacobsen brings over ten years of media and expertise gross sales expertise serving to to develop small advert tech startups in addition to top-tier promoting publishers. In her new function she is going to give attention to driving enterprise development whereas creating robust, lasting relationships with a few of the prime digital companies and types on this planet. Jacobsen will report on to chief income officer Jeremy Haft, and oversee strategic plans to assist companions rapidly adapt to ever-changing trade wants. “We are thrilled to increase our crew and know these executives’ numerous backgrounds will assist us to increase our international footprint. Each particular person brings deep trade expertise and operational experience in driving product roadmaps, constructing distinctive groups and expertise with execution of digital advertising methods,” stated Tony Chen, CEO and founder at Channel Factory. “We have the utmost religion in Chelsea, Emily and Jessica and their capacity to boost Channel Factory’s present choices whereas additionally constructing cutting-edge merchandise to launch the advertising trade right into a extra acutely aware, inclusive future.”Channel Factory is devoted to making a extra numerous workforce whereas serving to advertisers implement acutely aware promoting efforts. The expanded feminine management bench joins shortly after Channel Factory introduced the launch of The Conscious Project, aimed toward addressing inherent bias in promoting and creating a greater video ecosystem. To study extra about Channel Factory go to https://channelfactory.com/.

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