Social Media Marketing Giant QYOU Onboards P&G As New Advertiser

QYOU Media Inc. (TSXV: QYOU) (OTCQB: QYOUF) has introduced that The Q India, the corporate’s Hindi language youth oriented channel out there in over 100 million TV households and to over 612 million  OTT and cellular customers in India, has reported the addition of advertiser P&G, Proctor and Gamble, the second largest shopper merchandise firm on the planet. Their main international manufacturers Tide and Oral-B will instantly start promoting on The Q. In the final two months the corporate has secured promoting partnerships with most of the world’s largest shopper merchandise corporations and types together with Pepsi, Unilever, Amazon, Wipro, Britannia, Abbott, Himalaya and now Proctor and Gamble.
Proctor and Gamble, often called P&G, has held a place as one of many world’s largest shopper items firms for many years and had the phrase “cleaning soap operas” coined from their many detergent advertisements within the early days of tv. In India, they’re one of many largest and quickest rising shopper items corporations within the nation. Their merchandise are bought by tons of of hundreds of thousands of individuals in India with 13 main and trusted manufacturers.
The addition of eight new main advert companions in solely two months has been pushed by the huge development of viewership and scores achieved by the corporate in Q2 of 2021. In the latest week The Q achieved an all time excessive Gross Rating Point (GRP) degree of 53 GRP and has recorded 8 consecutive weeks the place scores have averaged over 46 GRP.  The scores system is run by the Broadcast Audience Research Council (BARC), thought of to be the “Nielsen of India“.  The firm believes robust scores proceed to be the very best indicator of income development potential.
Curt Marvis, QYOU Media CEO and Co-Founder added, “We proceed to fireplace on all cylinders proper now.  It seems like each week now we have a number of main bulletins together with this previous week with our GRP all time excessive scores mark of 53 and our thrilling and essential acquisition of one in all India’s main influencer advertising and marketing corporations, Chtrbox.  Adding P&G to our unimaginable listing of latest advertisers continues to show that our exhausting work and perseverance is paying off and we’re all centered on taking this momentum to better and better ranges of success.”
The Q India is an advertiser and influencer advertising and marketing supported Hindi language content material model, channel and VOD supplier delivering hit digital programming from social media stars and main digital video creators focusing on Young Indian audiences.  The channel has lately turn out to be one in all India’s quickest rising youth leisure manufacturers reaching a peak of 53 Gross Rating Points (GRP) on BARC (Broadcast Audience Research Council) in June 2021. With a rising library of over 1000 packages, and starting in April with the addition of DD Free Dish, the channel reaches an viewers of over 712 million through 100 million tv houses with companions together with DD Free Dish, TATA Sky, DISH TV and SitiNetworks; 380 million OTT customers through platforms together with ShemarooMe, MX Player, ZEE5, and Dish Watcho; and 232 million customers on cellular and digital platforms together with Snap, JioTV, Airtel Xstream, Amazon Fire TV, Chingari and Samsung TV Plus.
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