Ten members of WVU’s social media advertising and marketing team have earned the distinguished honor of being HigherEDSocial’s Best Central Social Media Marketing Team of the Year.
The team, led by Tony Dobies, senior director of advertising and marketing, has been acknowledged for its work utilizing social media advertising and marketing methods to their full potential. This yr, the team was nominated for its networking abilities and dedication to WVU’s social media campaigns and accounts. The team consists of: Michael Cervelli, social media specialist; Geoff Coyle, senior social media editor; Morgan Goff, advertising and marketing strategist; Sean Hines, social media specialist; Rickie Huffman, advertising and marketing strategist; Adrienne Kemp-Rye, social media scholar employee; Corbin Mills; social media scholar employee; Kallie Nealis, social media specialist; David Ryan, senior advertising and marketing strategist, and Mark Webb, social media scholar employee.
This is the primary yr HigherED has held an awards ceremony recognizing social media departments. More than 100 completely different organizations had been half of the competitors.
“The team has executed an exquisite job managing and monitoring social media accounts at maybe the worst time. In basic, social media platforms are full of a lot negativity – particularly in pandemic occasions,” Dobies stated. “But this group has been in a position to proceed its sturdy work, selling the University, messaging key details about COVID-19 protocols and extra.”
Dobies stated the WVU social media team confirmed resilience and tenacity throughout a time when fixed negativity and vitriol had been the norm on social media. Examples of their work included a “Country Roads” video full of celebrities and well-known Mountaineers, a better ed-focused survey for social media managers and their psychological well being and sustaining consistency in the course of the COVID-19 pandemic.
https://enews.wvu.edu/articles/2021/07/19/wvu-social-media-team-wins-best-central-social-marketing-team-of-the-year
