Citeline Connect, the all-in-one scientific trial recruitment platform developed by Informa Pharma Intelligence, has partnered with Helium SEO to supply skilled SEO providers to prospects of its scientific trial web site answer.
A current survey on scientific trial participation carried out by Informa Pharma Intelligence and Rare Patient Voice revealed that 47% of those that haven’t participated in a scientific trial couldn’t discover close by trials related to their illness/situation. Among contributors, sources of on-line data included web searches and pharmaceutical firm web sites; nonetheless, 77% of those respondents didn’t use ClinicalTrials.gov.
To assist Citeline Connect-powered scientific trial web sites rank larger in search outcomes — driving site visitors and, finally, recruiting scientific trial contributors — Helium SEO gives the next providers:
Analyzing key phrases associated to particular therapeutic areas and high-value affected person segments to make sure compliance with Google algorithms
Employing proprietary know-how to search out and construct hyperlinks to associated web sites, boosting the web site’s authority
Developing touchdown pages and content material to draw and educate the general public about scientific trials usually, in addition to the sponsor’s particular trials
According to a BrightEdge examine, natural search drives 53% of web site site visitors. What’s extra, Moz statistics present that the first web page of Google search outcomes captures as excessive as 92% of search site visitors clicks. Google’s algorithm has greater than 200 rating elements, and it’s consistently altering.
“As a know-how skilled, I understand how essential SEO is to the success of a web site,” stated Mike Wenger, Vice President of Patient Engagement for Informa Pharma Intelligence. “And, as a affected person myself, I additionally understand how irritating it may be when you find yourself looking for data on-line and are available up empty-handed. That’s why at Citeline Connect we’re thrilled to supply our trial web site prospects the extent of experience that Helium SEO provides.”
Timothy Warren, CEO of Helium SEO, emphasizes the significance of web site optimization: “If your web site can’t be present in Google search, your efforts are wasted. We’re excited to be working with Citeline Connect on optimizing these scientific trial web sites and, in flip, to make them extra accessible to sufferers.”
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