Paysafe launches new payments marketplace to support affiliate growth | Marketing & affiliates

Paysafe launches new payments marketplace to support affiliate growth | Marketing & affiliates

Payments platform Paysafe has launched a new initiative geared toward serving to customers leverage affiliate advertising channels to improve buyer acquisition and develop new revenue-generating relationships.

The Paysafe Publishers Marketplace can be obtainable to companies throughout a variety of industries and support manufacturers of all sizes develop their market attain by means of affiliate partnerships.

Paysafe Publishers will assist customers facilitate B2B relationships, help retailers with figuring out and collaborating with equally positioned manufacturers to leverage their respective buyer bases.

Skrill’s digital pockets can be built-in with the marketplace and function the principle methodology of issuing affiliate payments, with customers ready to utilise affiliate partnerships reminiscent of content material websites, pay-per-click promoting, social media, influencer, and coupon or cashback websites.

Paysafe Publishers can even be built-in with Revenue Tree, a community of affiliate efficiency entrepreneurs that drives over 15 billion web site clicks per yr and greater than two million buyer conversions per day.  

In addition, Paysafe mentioned an integration with affiliate compliance monitoring authority Rightlander will assist customers defend their model by giving visibility on their visitors sources. 

“We have all the time been obsessed with affiliate advertising and are excited to launch a marketplace that creates a possibility for on-line retailers to scale their respective companies,” Paysafe affiliate advertising chief Sarafina Wolde Gabriel mentioned.

“With Paysafe Publishers’ risk-free, performance-based strategy, eCommerce retailers can improve gross sales, drive buyer acquisition and establish different retailers with which to kind revenue-generating partnerships.”

The new launch comes after Paysafe this month acquired Peru-based different payments platform PagoEfectivo because it continues to develop its presence in Latin America, having final month additionally bought e-commerce fee supplier SafetyPay.

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