Shaquille O’Neal-Owned Big Chicken signs 50-unit franchise agreement

BIG taste. BIG enjoyable. BIG Texas. 

Big Chicken, the star-powered, quick informal rooster restaurant franchise based by basketball Hall of Famer and celebrated entrepreneur Shaquille O’Neal, introduced immediately that the model will enter the 4 largest Texas markets in a BIG manner. Through a multi-unit improvement agreement, a proficient, Texas-based proprietor/operator staff is bringing Big Chicken to Houston, Dallas, San Antonio, and Austin – 4 of the highest 11 markets by inhabitants within the United States.

“Big Chicken is strictly the type of model that succeeds in Texas: pioneering and daring, but rooted in scrumptious custom. Our restaurant business’s wealthy variety is our best power, and we’re completely thrilled that Shaquille O’Neal and the Big Chicken staff are becoming a member of us,” stated Emily Williams Knight Ed.D., President and CEO of Texas Restaurant Association. “Welcome again residence to Texas, Shaq.”  

One a part of the staff behind the Big Chicken Texas progress is the duo of Fazil Malik and Frank Malik. The Maliks are recognized for his or her profitable fuel station and comfort retailer operations firm, Northwest Petroleum (NWP), and Skylark Construction, the extremely revered development firm specializing in retail developments, fuel stations, comfort shops, quick-serve and sit-down eating places. The different accomplice concerned within the franchise group is Noordin Jhaver, CEO of Dew Real Estate Holdings L.L.C., one among Texas’ most notable actual property possession firms within the retail and restaurant house, and the proprietor/operator of greater than 50 Sonic eating places, with one other 45 in improvement. The Maliks and Jhaver have recognized one another since their first roles within the comfort and restaurant industries, virtually 30 years in the past. Now, their first three way partnership will likely be opening 50 Big Chicken areas in Texas. 

“It’s superb that Noordin, Fazil, and Frank have chosen their first three way partnership collectively to be with Big Chicken. They have been extremely spectacular and profitable, and after a number of conversations and conferences with our staff, it was clear that this was an ideal match,” stated Josh Halpern, CEO of Big Chicken. “As we develop our franchise group, we’re privileged that proficient, multi-unit operators with this stage of expertise throughout a number of enterprise verticals wish to be a part of our staff.”

Fazil first launched NWP in 1991 and has considerably grown the corporate’s portfolio to function greater than 60 comfort retailer/fuel station areas throughout the Shell, Phillips 66 and 7-Eleven manufacturers. He additionally has franchise investments within the Burger King and Denny’s restaurant households.

Frank’s impression on NWP has been formative with oversight of all improvement and development design for the corporate, managing greater than $200 million in tasks.

Jhaver began his entrepreneurial profession within the comfort retailer and truck cease business in 1986, and started his restaurant possession and operations in 2002.

“Big Chicken wouldn’t be rising like it’s with out the staff behind it,” stated O’Neal. “My staff has achieved a incredible job ensuring we’re rising in the correct manner, with the correct folks. Now, we’re going even BIGGER in Texas and I’m excited to be teammates with Fazil, Frank and Noordin.”

In addition to the agreement with the Maliks and Jhaver, Big Chicken lately introduced its upcoming franchise enlargement into the West Texas, Central Oklahoma, Chicagoland, Arizona and Greater Los Angeles markets. Current areas are additionally open in Los Angeles, Las Vegas, Seattle’s Climate Pledge Arena, metro-New York’s UBS Arena, and on two Carnival Cruise ships. Tailored for expert restaurant proprietor/operator teams, the franchise funding has been designed to align with profitable, multi-unit buyers who wish to grow to be a part of Shaquille’s dream staff.


Founded in 2018, Big Chicken is backed by a dream staff of companions; JRS Hospitality, an achieved Las Vegas-based possession group; Authentic Brands Group, a multinational, multi-billion-dollar model improvement, advertising and leisure firm; and Hall of Fame basketball star Shaquille O’Neal. Big Chicken fuses O’Neal’s home-cooked childhood favorites with immediately’s trending flavors. From crispy rooster sandwiches and tenders to Cheez-It® crusted mac n’ cheese and hand-crafted ice cream shakes, every menu merchandise tells a narrative all whereas providing visitors an inside look into the life and character of Shaquille O’Neal. With two conventional areas at present open and several other within the improvement pipeline, Big Chicken is prepped to start U.S. and worldwide enlargement by franchising.

To be taught extra about Big Chicken, go to

About Shaquille O’Neal

Shaquille O’Neal is among the world’s most profitable athlete-turned-businessmen, whose accomplishments each on and off the court docket have translated right into a extremely sought-after client model. As an entrepreneur, sports activities analyst, DJ, restaurateur, and model ambassador, Shaquille O’Neal’s signature “Business of Fun” mantra resonates all through every of his numerous endeavors.

The 15-time NBA All-Star’s unprecedented athletic profession spanned almost twenty years and earned him numerous awards and honors, together with NBA Most Valuable Player, NBA Rookie of the Year, 4 NBA Championships and a First Ballot NBA Hall of Famer.  Currently, O’Neal is an analyst on TNT’s Emmy Award-winning “Inside the NBA.”

O’Neal, who has a PhD in Leadership and Education, established The Shaquille O’Neal Foundation which gives assets for underserved youth. He additionally offers again by numerous annual philanthropic applications together with Shaq to School, Shaqsgiving, and Shaq a Claus.

The launch of his Las Vegas eatery Big Chicken has additional elevated Shaquille’s standing as he has positioned himself as a profitable restaurateur. The model at present has websites open in Las Vegas, Glendale, CA, two Carnival Cruise Ships (Mardi Gras and Radiance), Climate Pledge Arena in Seattle, UBS Arena in New York with many extra areas below improvement. 

Follow Shaquille O’Neal on Facebook, Twitter and Instagram.

About Authentic Brands Group

Authentic Brands Group (ABG) is a model improvement, advertising and leisure firm, which owns a portfolio of worldwide media, leisure and life-style manufacturers. Headquartered in New York City, ABG elevates and builds the long-term worth of greater than 50 client manufacturers and properties by partnering with best-in-class producers, wholesalers and retailers. Its manufacturers have a worldwide retail footprint throughout the luxurious, specialty, division retailer, mid-tier, mass and e-commerce channels and in additional than 7,500 freestanding shops and shop-in-shops around the globe.

ABG is dedicated to reworking manufacturers by delivering compelling product, content material, enterprise and immersive experiences. It creates and prompts authentic advertising methods to drive the success of its manufacturers throughout all client touchpoints, platforms and rising media. ABG’s portfolio of iconic and world-renowned manufacturers consists of Marilyn Monroe®, Elvis Presley®, Muhammad Ali®, Shaquille O’Neal®, David Beckham®, Dr. J®, Greg Norman®, Neil Lane®, Thalia®, Sports Illustrated®, Reebok®, Eddie Bauer®, Spyder®, Volcom®, Airwalk®, Nautica®, Izod®, Forever 21®, Aéropostale®, Juicy Couture®, Vince Camuto®, Lucky Brand®, Nine West®, Jones New York®, Frederick’s of Hollywood®, Adrienne Vittadini®, Van Heusen®, Arrow®, Tretorn®, Tapout®, Prince®, Vision Street Wear®, Brooks Brothers®, Barneys New York®, Judith Leiber®, Herve Leger®, Frye®, Hickey Freeman®, Hart Schaffner Marx®, Thomasville®, Drexel® and Henredon®.

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