Gaming Innovation Group (GiG) introduced Tuesday it has signed an settlement with Cyprus-based affiliate program Rainmaker for the availability of its automated marketing compliance tool, GiG Comply.
GiG’s self-service marketing compliance answer might be tailor-made to cowl market-specific laws and promoting requirements, permitting operators to be certain that associates are aligned with their model and accountable gaming necessities.
GiG Comply will permit Rainmaker to arrange bespoke standards and guidelines parameters to scan and test hundreds of internet pages for content material together with iGaming code pink phrases, hyperlinks, and regulatory necessities. thus, GiG’s compliance expertise will assist to be certain that Rainmaker stays answerable for its marketing campaigns, permitting them to hold a step forward of any potential breaches.
Jonas Warrer, CMO and MD of GiG Media, stated: “We are excited to have added Rainmaker to our rising listing of partners for GiG Comply and look ahead to supporting them with their marketing compliance technique. Our automated marketing and compliance expertise will assist Rainmaker to strengthen its affiliate marketing compliance whereas guaranteeing that they continue to be answerable for all its affiliate marketing, and comply with accountable gaming situations.”
Nataliia at Rainmaker added: “Compliance is certainly one of our high priorities when it comes to promoting our manufacturers and we’re aware of the nice effort we must always dedicate to it. We are comfortable to have present in GiG Comply a strategic companion to help us on this necessary a part of the enterprise as we belief that the expertise and experience they’ve acquired within the iGaming business will likely be extremely useful. We are wanting ahead to profiting from the tool and all of the options out there.”
https://www.yogonet.com/international//news/2022/05/24/62749-gig-partners-with-casino-affiliate-program-rainmaker-to-supply-its-marketing-compliance-tool