TWO bold younger Winchester entrepreneurs are aiming to place the city’s businesses on the map by way of the ability of social media.
Ozzi Sanderson has already constructed a powerful shopper record since launching his artistic content material and social media startup, Seen Agency, in 2020.
The 23-year-old has labored with the likes of Josie’s, Overdraft, The Cycle Company in Shawford, Bespoke Biking and Routes Coffee.
However, not wishing to relaxation on his laurels, Ozzi not too long ago welcomed funding from his new companion and shopper director, Adam Roberts, and the pair relaunched the enterprise with a new model id and web site in May.
Celebrating Seen’s second birthday this week, the Wintonians are actually setting their sights on forging new partnerships with impartial businesses within the hope of serving to them develop by way of creating “tip-top” content material which “calls for consideration”.
Ozzi stated: “Seen was born and raised in Hampshire, surrounded by many unimaginable folks and businesses. We need to assist these businesses develop by delivering constant, excellent social media and attention-grabbing content material.”
With entrepreneurial aptitude from an early age, Ozzi’s first enterprise got here when he was 14 years outdated, creating and promoting vibrant and vibrant Lego cufflinks. They flew off the cabinets of native retailer, The Hambledon, picked up by the businessmen of Winchester.
He revamped £500 from the primary enterprise and reasonably than utilizing the cash for sweets and video video games – as any regular 14 yr outdated would – he invested it into the following concept. Ozzi used the cash to purchase his first digicam which sparked creating content material for native cafes and eating places.
While working as a barista at Josie’s in Winchester, Ozzi photos for the well-known brunch vacation spot. This led to working and managing their social media channels, which he grew to over 20,0000 followers on Instagram.
Seen got here to fruition simply months after the pandemic hit. Ozzi, aged 20 on the time, based the enterprise off the again of his time as a contract marketer and content material creator. “It felt there was a niche available in the market for a personable, artistic and youthful company,” he stated.
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Ozzi rapidly constructed a community of younger native Winchester Creatives, lots of whom nonetheless get entangled in tasks right this moment.
Ozzi’s partnership with Adam was one solid out of adversity. Having grown up in Winchester, attending Kings’ School and Peter Symonds College, Adam headed to college at Oxford Brookes.
In 2015, Adam, 31, joined native enterprise Remarkable Group (now BECG), located within the Pump House in Garnier Road earlier than later transferring on to a artistic company in London.
But when the Covid pandemic hit he was placed on furlough by the company. During this era, he put the time to make use of by studying extra about copywriting – which is the place he first met Ozzi.
In the Summer of 2020, Adam was made redundant by the London company, however secured a return to BECG as an Account Director.
However, Adam’s mom’s most cancers had returned and the outlook wasn’t wanting good. After battling the illness in 2012, the most cancers had come again in a extra aggressive method. Karen died at first of July 2021 on the age of 61.
She cherished artwork and music and was all the time pushing Adam to work as laborious as he might to maintain creating in his marketing area.
Determined to make use of the inheritance he obtained to hold on his mom’s artistic legacy and comply with his ambition of working an company, Adam started conversations with Ozzi to spend money on Seen and companion up with the purpose of rising and creating Seen into an even bigger company.
He stated: “Our ambition is for the company to grow to be a mainstay and the native ‘go-to’ for social media and content material creation. Stepping in as their marketing companions, we’re dedicated to supporting native businesses and begin ups, with the purpose of rising consciousness and driving development. We’re all about storytelling by way of intelligent content material, and creating engaged communities throughout social channels.”
Aside from the current shopper wins of Bespoke Biking and Routes Coffee, the duo have additionally paid for a Seen sponsored bollard to be painted in The Square in August.
To discover out extra concerning the company, go to: seenagency.co.uk/
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