Welcome to another episode of Affiliate Marketing Academy! In this video, we’re talking about affiliate marketing landing pages, …
- 0:00 | hey everyone welcome to another episode
- 0:02 | of affiliate marketing Academy
- 0:05 | [Music]
- 0:08 | I’m your host Olivia and today we’ll be
- 0:11 | talking about affiliate marketing
- 0:12 | landing pages including how to create
- 0:14 | them why you should use them and what
- 0:17 | elements you should use to increase your
- 0:19 | chances of conversions I really hope
- 0:21 | you’re enjoying this video series
- 0:22 | because I love making these videos and
- 0:25 | breaking down all of these interesting
- 0:27 | topics that I know for a fact are
- 0:29 | helping a lot of you
- 0:31 | so sit tight and be sure to have
- 0:33 | something handy ready to take notes with
- 0:35 | while I guide you through all the
- 0:37 | essential steps on how to create a
- 0:39 | kick-ass landing page that will help you
- 0:41 | convert like crazy with your affiliate
- 0:43 | marketing efforts trust me when I tell
- 0:45 | you that this video is perfect for you
- 0:47 | even if you have no idea what an
- 0:50 | affiliate marketing landing page even is
- 0:52 | I promise I will explain everything just
- 0:55 | make sure you hit that like And
- 0:57 | subscribe button and the notifications
- 0:59 | Bell to always get notified when we post
- 1:02 | new videos just like this one
- 1:05 | okay so first things first before we
- 1:08 | dive into exactly what you need to know
- 1:11 | in order to be able to create killer
- 1:14 | affiliate landing pages let’s see what a
- 1:16 | landing page actually is
- 1:19 | how is a landing page different from
- 1:20 | other pages on your website well a
- 1:23 | landing page is a standalone web page
- 1:25 | created specifically for marketing a
- 1:27 | certain topic or product like an
- 1:29 | affiliate offer for example it’s the
- 1:32 | space where your audience lands when
- 1:33 | they follow an external link from ads
- 1:36 | social media and more unlike other pages
- 1:38 | on a website serving multiple goals a
- 1:40 | landing page is designed with one single
- 1:43 | goal in mind conversion keep in mind
- 1:46 | that you don’t even need a website to
- 1:48 | build a landing page or do affiliate
- 1:50 | marketing in general you can easily
- 1:51 | design a landing page using tools like
- 1:53 | co-channel and simply promote it on
- 1:55 | social media paid ads forums and so on
- 1:58 | if you’re curious on how you can make
- 2:00 | money with affiliate marketing without
- 2:02 | having your own website or how you can
- 2:04 | build beautiful landing pages using
- 2:06 | co-channel pause the video and follow
- 2:08 | these links if you don’t want to pause
- 2:11 | now make sure to check the video
- 2:13 | description for the links to code
- 2:15 | Channel and to our how to make money
- 2:17 | with affiliate marketing without a
- 2:19 | website blog post later anyway
- 2:22 | throughout a landing page you are
- 2:24 | persuading visitors to complete a
- 2:27 | specific action which in this case is to
- 2:29 | buy the affiliate product you’re selling
- 2:31 | for this process to go as smoothly as
- 2:34 | possible and for potential customers to
- 2:36 | actually complete the purchase your
- 2:38 | landing page needs to be set up in a
- 2:41 | very specific way so let’s see what some
- 2:43 | of these Essentials are and why both
- 2:45 | offer owners and Affiliates should know
- 2:48 | about them
- 2:50 | whether you’re an affiliate who’s
- 2:52 | promoting offers or you’re an offer
- 2:54 | owner it’s equally important to know the
- 2:56 | key elements of a successful landing
- 2:58 | page knowing how to create a good
- 3:00 | landing page as an offer owner is
- 3:02 | extremely important but if you’re an
- 3:04 | affiliate it’s also important to be able
- 3:06 | to identify if a landing page ticks all
- 3:08 | the boxes and has realistic potential to
- 3:11 | convert successfully because if you’re
- 3:13 | choosing to promote an offer and
- 3:15 | investing money into its marketing you
- 3:18 | have to make sure the content that comes
- 3:20 | with it is on point and AIDS your
- 3:22 | marketing efforts instead of dampening
- 3:24 | them in affiliate marketing a high
- 3:26 | converting landing page is crucial for
- 3:28 | expanding reach and growing sales the
- 3:30 | truth is a landing page can make or
- 3:33 | break an entire marketing campaign
- 3:35 | a poorly designed landing page can
- 3:37 | quickly repel promising leads while a
- 3:40 | well optimized one can attract and
- 3:43 | convert them their main goal with a
- 3:45 | landing page is to attract an audience
- 3:46 | and keep them engaged with your content
- 3:49 | until they are hooked the key is to hook
- 3:51 | them early on with a catchy headline and
- 3:54 | a Snappy intro and continue with a well
- 3:56 | thought out story that’s positioned as
- 3:59 | the answer to their problems mix this
- 4:01 | with testimonials and eye-popping images
- 4:04 | and ctas and that’s it you’ve got
- 4:06 | yourself a pretty decent landing page
- 4:10 | so before I go ahead and break down the
- 4:12 | structure of an affiliate marketing
- 4:14 | landing page let’s see which elements
- 4:16 | you need to have on there whether you’re
- 4:19 | an offer owner or an affiliate these are
- 4:21 | must knows first we have the headline so
- 4:25 | straight out of the gate you need an
- 4:27 | attention grabbing headline with action
- 4:29 | words to trigger an emotional state in
- 4:31 | your readers the next key element is the
- 4:34 | benefits the headline can be followed by
- 4:36 | a brief well put together list of
- 4:39 | benefits of the offer to keep users
- 4:41 | engaged and intrigued always list the
- 4:43 | benefits of the affiliate product or
- 4:45 | offer to show its core value next up we
- 4:49 | need to make sure the copy is compelling
- 4:51 | your landing page copy has to be sharp
- 4:54 | precise and enticing it needs to grab
- 4:56 | visitors attention and showcase the
- 4:59 | value of the offer throughout the
- 5:00 | landing page don’t forget about images
- 5:03 | and or videos either visual elements are
- 5:06 | more stimulating and engaging than plain
- 5:08 | text use Graphics charts photos and
- 5:11 | video content to strategically highlight
- 5:13 | the offer’s benefits and of course we
- 5:16 | definitely need to have CTA buttons make
- 5:19 | sure you include multiple call to action
- 5:21 | buttons on your landing page that lead
- 5:23 | to the offer sales page or to a checkout
- 5:25 | page or order form
- 5:27 | having more than one CTA improves
- 5:30 | reaching visitors at different points in
- 5:32 | their decision making process
- 5:34 | if you really want to stand out you can
- 5:36 | also add testimonials to your landing
- 5:38 | page just keep in mind that these
- 5:40 | testimonials should be authentic and
- 5:42 | from real people you can usually grab
- 5:45 | these from the offer sales page
- 5:47 | foreign
- 5:49 | on your landing page we need to see how
- 5:52 | we can structure these elements plus a
- 5:55 | couple of other things so we can
- 5:56 | increase our affiliate conversion
- 5:58 | chances a very important thing to
- 6:00 | consider is to keep the overall design
- 6:02 | of your landing page easily digestible
- 6:04 | I’m not saying it should be plain and
- 6:07 | simple but make sure you don’t over
- 6:08 | saturate it with too many popping
- 6:10 | visuals all caps headlines and
- 6:13 | subheadings and definitely don’t have
- 6:15 | copy be too long and did I mention your
- 6:18 | copy needs to be on point two I’m sure I
- 6:20 | did but I can’t stress this enough a
- 6:22 | good story will keep anyone hooked and
- 6:25 | can convert even the second guessers
- 6:27 | your landing page is built with a single
- 6:29 | goal in mind to sell a product so Focus
- 6:32 | your energy on getting all the elements
- 6:34 | right and have everything pointing to
- 6:35 | those CTA buttons the more user-friendly
- 6:38 | the design the easier it is for the
- 6:40 | visitor to navigate and understand your
- 6:42 | content minimize distractions and avoid
- 6:44 | any reasons for them to abandon your
- 6:46 | landing page the C secret to a great
- 6:49 | affiliate marketing landing page
- 6:50 | structure is incorporating every element
- 6:52 | we discussed above I’ve linked a couple
- 6:55 | of landing page examples created with
- 6:57 | co-channel in the video description so
- 7:00 | you can have a better understanding of
- 7:01 | how they look
- 7:03 | once you’ve set up your affiliate
- 7:05 | landing page you should actively monitor
- 7:07 | how visitors interact with it and find
- 7:10 | clever ways to test and optimize the
- 7:12 | user experience
- 7:13 | remember an affiliate landing page
- 7:15 | usually acts like an SEO optimized page
- 7:18 | for search traffic or most likely a
- 7:20 | squeeze page between a paid ad and the
- 7:22 | checkout or offer sales page the reason
- 7:25 | being as most offer sales pages are not
- 7:28 | considered compliant if you’re an
- 7:30 | affiliate promoting an offer make use of
- 7:32 | this space to expand on the copy you
- 7:35 | used in your ads and further convince
- 7:37 | visitors to go and buy the product
- 7:38 | social media in general is pretty
- 7:40 | restrictive with certain information
- 7:42 | especially when it comes to Facebook ads
- 7:44 | so if you’re being vague in your ads be
- 7:47 | sure to be highly specific on your
- 7:49 | landing page about the offer furthermore
- 7:51 | if you stumble upon an offer with two
- 7:54 | different style landing pages and hooks
- 7:56 | you can always do some AV testing and
- 7:58 | see which one performs better once you
- 8:01 | have a clear winner you can go full
- 8:03 | steam ahead with that one also page
- 8:06 | speed and load time is important
- 8:07 | Google’s page speed insights tells you
- 8:10 | the average speed your page is loading
- 8:13 | at comment issues that can hinder page
- 8:15 | load and dampen visitors experience
- 8:17 | include unoptimized images missing files
- 8:20 | and compatible plugins URL redirects and
- 8:24 | more these issues are quite common and
- 8:27 | easy to fix and don’t require that much
- 8:29 | technical expertise you can just
- 8:31 | optimize your images by uploading them
- 8:33 | in a different format removing faulty
- 8:36 | plugins and so on
- 8:37 | finally you should make sure your page
- 8:40 | is mobile friendly so you can capitalize
- 8:42 | on mobile traffic for many marketers
- 8:44 | running paid ads upwards of 95 percent
- 8:46 | of traffic comes from mobile with most
- 8:49 | landing page Builders including
- 8:51 | co-channel you can create
- 8:52 | mobile-friendly landing pages with ease
- 8:57 | and there we have it
- 8:59 | you are equipped with enough knowledge
- 9:01 | to create a landing page for affiliate
- 9:03 | marketing or at least to identify a very
- 9:06 | good one as long as you follow the steps
- 9:08 | I broke down in this video you’re ready
- 9:10 | to get started and have success as an
- 9:13 | affiliate marketer and don’t forget to
- 9:15 | always optimize and tweak your affiliate
- 9:17 | landing page to increase conversions
- 9:19 | that’s it don’t forget to hit that like
- 9:23 | And subscribe button if you enjoyed this
- 9:25 | video or the notification Bell so you
- 9:27 | don’t miss any upcoming episodes I’m
- 9:30 | Olivia and I’ll see you guys in the next
- 9:32 | one peace