Product in the Digital Age: Price Strategies in Online Digital Marketing: Place: The Evolution of Web Marketing: Promotion Reimagined: Digital Advertising and SEO: In the fast-paced and ever-evolving landscape of the digital... Read more »
In the 60’s, when Professor Philip Kotler was crafting marketing methods, he spoke of the 4Ps of marketing. Product, Place, Promotion and Price grew to become the plinth on which manufacturers constructed... Read more »