How Prabhakar Raghavan Killed Google Search; Report

How Prabhakar Raghavan Killed Google Search; Report

Ed Zitron wrote a piece named The Man Who Killed Google Search. It goes through in detail how Prabhakar Raghavan, Google’s former head of ads – led a coup so that he... Read more »
Search Influence, SEO and Digital Marketing Agency, Earns 2024 Google Premier Partner Status

Search Influence, SEO and Digital Marketing Agency, Earns 2024 Google Premier Partner Status

New Orleans, April 24, 2024 (GLOBE NEWSWIRE) — New Orleans, Louisiana -Search Influence earned 2024 Google Premier Partner status, for the ninth year in a row, reaffirming the SEO and digital marketing... Read more »
11 Best Local SEO Tools to Improve Your Local Search Rankings

11 Best Local SEO Tools to Improve Your Local Search Rankings

Local SEO has become more important than ever. As local competition heats up, the task of dominating local search results is taking precedence over every other marketing activity for small businesses. If... Read more »
Meta Integrates Google & Bing Search Results Into AI Assistant

Meta Integrates Google & Bing Search Results Into AI Assistant

Meta’s AI assistant, powered by the new Llama 3 model, will now incorporate real-time search results from Google and Bing. This integration marks a step forward in AI assistant capabilities and their... Read more »
How Search Generative Experience Will Affect Local SEO

How Search Generative Experience Will Affect Local SEO

If you own a local business, it’s quickly becoming imperative to understand Google’s new Search Generative Experience (SGE) and how to adjust your local SEO strategies to maintain and even enhance your... Read more »
SEO Implications of Search Engines Morphing Into AI Chatbots

SEO Implications of Search Engines Morphing Into AI Chatbots

While the big AI companies are delving into legal gray areas trying to find new sources of data for their Large Language Models, the situation for website operators and publishers is much... Read more »
Google Search Central Live Romania 2024 Recap

Google Search Central Live Romania 2024 Recap

Mihai Aperghis (@mihaiaperghis), an SEO we reference here from time to time, is also a Google Product Expert and attended the Google Search Central Unconference the other week. He has written this... Read more »
From SEO to SGE: How GenAI is Transforming the Landscape of Travel Search

From SEO to SGE: How GenAI is Transforming the Landscape of Travel Search

Following the announcement that Google will abandon the “pay-per-stay” model for its metasearch products, the company has unveiled a series of enhancements to its travel services. The foremost update introduces advancement to... Read more »
Will Google Generative AI Search End the SEO Industry?

Will Google Generative AI Search End the SEO Industry?

Imagine if you asked a search engine a question and actually got an answer instead of a list of links. You could get all the information you were looking for without having... Read more »
Google Search Generative Experience | Search Engine People

Google Search Generative Experience | Search Engine People

Learn How to Master the Impact of Google Search Generative Experience (SGE)In the ever-evolving world of digital marketing, SEO remains crucial for enhancing your online visibility. In its quest to deliver an... Read more »