NTWRK, the dwell stream buying platform, introduced the appointment of Jason Brown as its first chief advertising officer. Brown joins NTWRK from Foot Locker, the place he was VP of promoting, North America, overseeing its built-in advertising methods.
Foot Locker Inc. has held a strategic minority funding in NTWRK since 2019.
Over the previous 15 years, Brown has held positions at PepsiCo and NBC Sports Group. While at PepsiCo, he launched and oversaw the corporate’s partnership with the NBA, enhancing connections with multicultural shoppers by digital, media and cultural channels. With NBC Sports Group, Brown drove income from sponsors of the Red Bull Signature Series. His earlier expertise included built-in gross sales and advertising positions at Fox Sports Action Sports channel, FUEL TV and Fox Cable Networks.
As NTWRK, Brown will lead its advertising crew in implementing unique partnerships with manufacturers and creators, construct an built-in shopper expertise and maximize income. Brown will information all firm occasions, together with its digital buying festivals, each day product drops, international initiatives, cultural tentpole occasions, and the formulation of recent tasks whereas furthering the corporate’s dedication to social and cultural accountability.
“We’re honored to have somebody with Jason’s pedigree becoming a member of the crew. NTWRK sits on the cross-section of know-how, tradition and commerce, and Jason’s uniquely positioned skillset is vital to realizing our imaginative and prescient for NTWRK as we proceed to develop and construct,” stated Aaron Levant, CEO of NTWRK. “We welcome Jason’s daring imaginative and prescient and wealth of expertise to the NTWRK crew.”
Logo courtesy NTWRK
NTWRK Appoints First CMO | SGB Media Online
