Paid Social Media Advertising Specialist

UMM’s Social and Content Team is rising, and we’re on the hunt for an formidable and analytical Paid Social Media Advertising Specialist. This candidate could have a ardour for social media advertising, inventive outside-the-box pondering, content material, testing, and expertise throughout all main platforms (Facebook, Instagram, LinkedIn, TikTok, Twitter, and many others.). We are on the lookout for somebody to carry a extremely analytical, inventive, and development mindset to the position.
UMM is an built-in communications company main marketing campaign technique, creation and execution for key manufacturers in shopper tech, gaming, music, TV content material, FMCG, festivals, homewares and life-style, with present companions together with Logitech, Sony Pictures Television, Ultimate Ears, Victorinox, ILVE, Dollar Sweets and many others.
JOB RESPONSIBILITIES

Management of the day-to-day social media promoting operations.
Build and optimise efficient paid social promoting campaigns.
Provide inventive options to optimise KPI metrics, together with: CPM, CPC, CTR, ROAS, and many others.
Execute exams, acquire and analyse knowledge, and determine developments and insights with the intention to obtain most ROI in advertising campaigns.
Analyse promoting inventive and supply path primarily based on platforms’ finest practices for future promoting inventive.
Show a proactive mindset by frequently optimising efficiency and on the lookout for new alternatives for enchancment of KPI metrics.
Assist within the growth of media technique and constructing paid social media plans (together with viewers focusing on and segmentation, messaging, budgeting, and many others.)
You might be concerned within the pitching course of when referred to as upon.
Build efficient relationships with all companions—advert networks, expertise companions, and many others.
Clearly talk marketing campaign modifications and efficiency to the crew, incl. UMM’s in-house Social Media, Content and Influencer specialists.
Attend business occasions and coaching applications while being a optimistic face for the enterprise always.
Working and reporting to UMM’s Senior Social Media Account Manager and Joint MD’s.

DESIRED QUALIFICATIONS, EDUCATION, and/or EXPERIENCE

Bachelor’s diploma in Marketing, Communications, Advertising or Business is most popular.
Proven expertise managing Ads Manager accounts for prime social platforms together with: Facebook, Instagram, TikTok, LinkedIn and Twitter.
Experience creating and implementing promoting campaigns (min. 3 years both company, writer or model aspect).
Search, Display and Email Marketing expertise might be a bonus, however not important.

Does this sound such as you? Send your CV and a personality-packed cowl letter to UMM’s Joint MD Benoit Thorp by way of [email protected]

Read extra about us right here: www.umm.com.au 

https://www.pedestrian.tv/job/paid-social-media-advertising-specialist/

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