Better Collective launches problem gambling detection tool across its brand sites

Better Collective in the present day publicizes the choice to launch Gamalyze on all its fundamental sports activities betting media manufacturers. The self evaluation tool from Mindway AI makes it attainable for guests to conduct a check that may assist detect problem gambling. The tool is launched on throughout Safer Gambling Week 2021, a RAiG initiative working in GB and Ireland this week.Gamalyze is a digital card recreation provided to on-line gamblers the place the participant tries to maximise the win. During the sport, resolution making is analyzed, utilizing validated neuroscientific rules. The evaluation supplies deep perception into gambling conduct, thus figuring out key traits related to problem gambling. Jesper Søgaard, CEO and Co-Founder of Better Collective says:”Responsible gambling is an important a part of our enterprise philosophy. By implementing Gamalyze on our web sites, we give guests a chance to check their gambling habits and discover out if their gambling behaviour presents as enjoyable and entertaining, appropriately, or whether it is probably problematic” is without doubt one of the first Better Collective sites with Gamalyze launched. Other platforms will observe within the coming interval.Neil Smith, head of says: “ is the world’s largest social community of sports activities betting tipsters. We have hundreds of thousands of tourists yearly and with Gamalyze launched, we improve our deal with accountable gambling so our group can really feel even safer after they go to our web site”.Gamalyze is a self-test developed by Mindway AI, who has Better Collective as a majority shareholder. Mindway AI supplies a spread of options for the gaming {industry} that helps establish, forestall and intervene in at-risk and problem gambling. Safer Gambling WeekThe Safer Gambling Week is a cross-industry initiative to advertise safer gambling in GB and Ireland. This 12 months it runs from November 1-7 2021 and along with Better Collective helps the marketing campaign with plenty of initiatives that may put deal with safer gambling and the place to seek out recommendation and help.Story continuesRAiGBetter Collective is among the many founding members of the organisation Responsible Affiliate in Gambling (RAiG) which works to extend deal with problem gambling within the {industry}. RAiG is an unbiased physique set as much as assist elevate requirements within the sector, significantly in respect of accountable gambling. The affiliation goals to foster wider initiatives within the UK internet affiliate marketing sector to advertise social duty and assist create a safer gambling setting for shoppers.The physique was based in May 2019 and as a situation of membership, every member can be topic to an annual social duty audit which can be performed by an unbiased third get together.For extra details about Mindway AI: Visit: For extra details about Safer Gambling Week: Visit: extra details about RAiG: Visit: www.raig.orgEnquiries concerning this announcement must be addressed to:Media contact: Ulrik Marschall, +45 6068 6370, [email protected] About Better Collective Better Collective is a worldwide sports activities betting media group offering platforms that empower and improve the betting expertise for sports activities followers and iGamers. Aiming to make betting and gambling extra entertaining, clear and truthful, Better Collective affords a spread of editorial content material, bookmaker info, knowledge insights, betting suggestions, iGaming communities and academic instruments. Its portfolio of platforms embrace,, and Action Network. Better Collective is headquartered in Copenhagen, Denmark, and listed on Nasdaq Stockholm (BETCO). More info at Attachment

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