The Intersection of Commerce and Content: Publishing Strategies

The Intersection of Commerce and Content: Publishing Strategies

This week on the Affiliate Marketing Podcast Hanan Maayan, the VP of Marketplace Operations at impact.com discusses his journey into affiliate marketing and the impact of AI on the industry. He highlights... Read more »
Agital, EK Creative to boost Agital’s TikTok & Social Commerce Services

Agital, EK Creative to boost Agital’s TikTok & Social Commerce Services

Agital, the agency delivering measurable business results to marketers and business leaders, today announced the rebranding of EK Creative as a part of Agital, and the introduction of the company’s founder, Ethan... Read more »
‘It’s frustrating’: News Corp plots dominance in ecom, retailer affiliate marketing with content commerce move tapping millions of users; referral commissions of up to 25 per cent

‘It’s frustrating’: News Corp plots dominance in ecom, retailer affiliate marketing with content commerce move tapping millions of users; referral commissions of up to 25 per cent

News Corp’s ongoing reinvention from an advertising “billboard” publisher to an “integrated shopfront” commerce company took another turn yesterday as it chases 40 per cent-plus revenue growth by finding purchasing intent signals... Read more »
Revolutionizing Social Commerce for Brands, Creators, and Consumers

Revolutionizing Social Commerce for Brands, Creators, and Consumers

SAN FRANCISCO , June 17, 2024 /PRNewswire/ — Captiv8, the #1 influencer marketing platform for enterprise brands, is excited to announce the launch of Branded Storefronts, the latest offering across its lower funnel... Read more »
Creator commerce firm launches training facility

Creator commerce firm launches training facility

CEBU, Philippines — Huskee Digital, a creator commerce marketing agency specializing in transforming stories into sales on TikTok and other platforms, has launched TRENDS, its official training arm aimed at helping brands... Read more »
Callaway Chamber of Commerce names Amy Books as tourism and marketing manager

Callaway Chamber of Commerce names Amy Books as tourism and marketing manager

The Callaway Chamber of Commerce named Amy Books as the tourism and marketing manager, the Chamber announced Thursday. Books is currently the Chamber’s marketing and special events coordinator. She will transition into... Read more »
Linktree Innovates Social Commerce with Affiliate Program and Creator Stores

Linktree Innovates Social Commerce with Affiliate Program and Creator Stores

Linktree, the leading link-in-bio platform, is broadening its horizons by venturing into social commerce through a strategic partnership with renowned brands such as Sephora, Revolve, and Urban Outfitters. This collaboration introduces an... Read more »
Commerce journalism is the future (yes, for b2b too)

Commerce journalism is the future (yes, for b2b too)

Income from affiliated ecommerce links is not a nice-to-have for media brands – it’s now crucial to their survival and central to their editorial strategy. Understanding how shoppable content works, and how... Read more »
Sovrn Hires Carla Holtze Cell for Newly-Created Role of Managing Director of Commerce

Sovrn Hires Carla Holtze Cell for Newly-Created Role of Managing Director of Commerce

Respected executive and entrepreneur with years of experience in commerce and identity will lead Commerce growth for publisher, merchant and affiliate network clients BOULDER, Colo., Nov. 28, 2023 /PRNewswire/ — Sovrn, a publisher... Read more »
Skimlinks, a Taboola Company, Announces Winners of the Commerce Awards for Publishers 2023

Skimlinks, a Taboola Company, Announces Winners of the Commerce Awards for Publishers 2023

NEW YORK, NY / ACCESSWIRE / September 29, 2023 / Skimlinks, a Taboola company, is delighted to announce the winners of the sixth annual Commerce Awards for Publishers (CAPS) 2023. Unveiled last... Read more »