TORONTO, June 11, 2021 (GLOBE NEWSWIRE) — GameSquare Esports Inc. (CSE: GSQ; FRA: 29Q1) (“GameSquare”, “GameSquare Esports” or the “Company”), a global gaming and esports firm, is happy to announce that its subsidiary, Code Red Esports Ltd. (“Code Red”), The Authentic Esports Agency, has been awarded a contract to offer esports consultancy companies to U.S. Polo Assn., the official model of the United States Polo Association (“USPA”). U.S. Polo Assn. provides attire for males, ladies and youngsters, in addition to equipment, footwear, journey and residential items in 180 nations worldwide. Recently ranked the fifth largest sports activities licensor in License Global journal’s 2020 checklist of “Top 150 Global Licensors,” U.S. Polo Assn. is known as alongside such iconic sports activities manufacturers because the National Football League, the National Basketball Association and Major League Baseball. “We are proud to be working with an iconic, international model like U.S. Polo Assn.,” stated Justin Kenna, CEO of GameSquare. “Its sport-inspired roots are a super match for the big and rising gaming and esports viewers which is an prosperous, younger demographic that values authenticity, type, and high quality. Over the previous few years, U.S. Polo Assn. has elevated the worldwide presence of its sport-inspired model and has aggressively enhanced its enterprise mannequin to be extra digitally, and omni-channel pushed, whereas elevating the general client expertise.” “U.S. Polo Assn.’s international demographics and pursuits align properly with the esports and gaming viewers. We are excited to associate with the Code Red workforce and stay up for creating a technique that enhances our digital footprint enlargement whereas supporting the thrilling and rising pastime of gaming,” stated Jose Nino, VP of Global E-Commerce & Digital Strategy at USPA Global Licensing, the corporate that manages the U.S. Polo Assn. model. About GameSquare Esports Inc. GameSquare Esports Inc. is a global gaming and esports firm headquartered in Toronto, Canada. The Company is looking for to accumulate extra belongings and entities serving the gaming and esports markets and, extra broadly, in sports activities and leisure. GameSquare’s acquisition of Code Red, an esports expertise company, supplied an preliminary foothold in Europe by means of its UK operations. Code Red represents main on-screen expertise, gamers and influencers and works with main international manufacturers to develop influencer campaigns and esports advertising methods. The Company’s second acquisition of Reciprocity Corp. gives entry to Asia, Latin America and North America. Its gaming and esports belongings embrace: a CrossFire franchise in China that it owns with its associate LGD Gaming, a 40% curiosity in a League of Legends workforce that competes in Latin America, and, its wholly owned subsidiary company, Gaming Community Network (“GCN”), a digital media firm specializing in the gaming and esports viewers based mostly in Los Angeles, USA. U.S. Polo Assn. and USPA Global Licensing Inc. (USPAGL) U.S. Polo Assn. is the official model of the United States Polo Association (USPA), the non-profit governing physique for the game of polo within the United States, and one of many oldest sports activities governing our bodies, having been based in 1890. With a multi-billion-dollar international footprint and worldwide distribution by means of some 1,100 U.S. Polo Assn. retail shops, malls, sporting items channels, impartial retailers and e-commerce, U.S. Polo Assn. provides attire for males, ladies and youngsters, in addition to equipment, footwear, journey and residential items in 180 nations worldwide. Recently ranked the fifth largest sports activities licensor in License Global journal’s 2020 checklist of “Top 150 Global Licensors,” U.S. Polo Assn. is known as alongside such iconic sports activities manufacturers because the National Football League, National Basketball Association and Major League Baseball. Visit uspoloassnglobal.com for extra data. USPA Global Licensing Inc. (USPAGL) is the for-profit subsidiary of the USPA and its unique worldwide licensor. USPAGL manages the worldwide, multi-billion-dollar U.S. Polo Assn. model and is the steward of the USPA’s mental properties, offering the game with a long-term income. Through its subsidiary, Global Polo Entertainment (GPE), USPAGL additionally manages Global Polo TV and produces international broadcasts and dwell streaming that convey better consciousness to the game of polo. Visit globalpolo.com. For additional details about GameSquare Esports Inc., contact Kevin Wright, President: E: [email protected]: (416) 861-2267 For additional data on U.S. Polo Assn., contact Stacey Kovalsky, Senior Director, Global Communications: E: [email protected]: (954) 673-1331 Forward-Looking Information This information launch incorporates “forward-looking data” and “forward-looking statements” (collectively, “forward-looking statements”) throughout the that means of the relevant Canadian securities laws. All statements, apart from statements of historic truth, are forward-looking statements and are based mostly on expectations, estimates and projections as on the date of this information launch. Any assertion that entails discussions with respect to predictions, expectations, beliefs, plans, projections, targets, assumptions, future occasions or efficiency (usually however not at all times utilizing phrases resembling “expects”, or “doesn’t anticipate”, “is predicted”, “anticipates” or “doesn’t anticipate”, “plans”, “finances”, “scheduled”, “forecasts”, “estimates”, “believes” or “intends” or variations of such phrases and phrases or stating that sure actions, occasions or outcomes “could” or “may”, “would”, “may” or “will” be taken to happen or be achieved) should not statements of historic truth and could also be forward-looking statements. In this information launch, forward-looking statements relate, amongst different issues, to: the enterprise and operations of the Company and the Company’s potential to execute its marketing strategy. Forward-looking statements are essentially based mostly upon a variety of estimates and assumptions that, whereas thought of cheap, are topic to identified and unknown dangers, uncertainties, and different elements which can trigger the precise outcomes and future occasions to vary materially from these expressed or implied by such forward-looking statements. Such elements embrace, however should not restricted to: common enterprise, financial, aggressive, political and social uncertainties. There may be no assurance that such statements will show to be correct, as precise outcomes and future occasions may differ materially from these anticipated in such statements. Accordingly, readers shouldn’t place undue reliance on the forward-looking statements and knowledge contained on this information launch. Except as required by regulation, GameSquare assumes no obligation to replace the forward-looking statements of beliefs, opinions, projections, or different elements, ought to they modify, besides as required by regulation. Neither the Canadian Securities Exchange (“CSE”) nor its Market Regulator (as that time period is outlined within the insurance policies of the CSE) accepts duty for the adequacy or accuracy of this launch.
Code Red, a GameSquare Esports Company, Awarded U.S. Polo
