S4M names Cameron V. Peebles Global Chief Marketing Officer | S4M | Open Mic

The business veteran joins the drive-to-store platform to steer its world progress
New York, 30 June 2021 – S4M, the main location-based platform for tier-1 retailers, eating places & auto dealerships, at present introduced the appointment of Cameron V. Peebles as Global Chief Marketing Officer to steer the corporate’s worldwide advertising initiatives.
With a powerful 22-year profession in media know-how advertising, Cameron is a extremely skilled chief that brings a wealth of information to the drive-to-store platform. Most just lately, Cameron was CMO at InMarket, the place he steered the corporate to its most fast progress to this point, oversaw the acquisition of two rivals and drove the technique that solidified its prime place inside a wide range of vertical markets. Previous to InMarket, he was a part of the founding govt crew at Airpush, directing the corporate’s worldwide growth into a number one worldwide platform with over 350 million direct cell integrations.
His excellent work has resulted in main business accolades, together with being named a Faculty Member on the Path 2 Purchase Institute, guiding business finest practices as a member of the IAB Mobile Board and being awarded Marketing Executive of the Year (Silver) within the 2015 Best in Biz International Awards.
Cameron’s position at S4M can be to steer the corporate’s growth all through its worldwide markets by creating revolutionary methods to speed up the corporate’s already spectacular historical past of progress in addition to launch new S4M capabilities, providers and choices for tier-1 manufacturers and companies.
“As media continues to evolve, manufacturers have gotten more and more savvy with their shopper engagement methods,” mentioned Cameron V. Peebles, Global CMO, S4M. “S4M’s business main know-how and laser concentrate on activating and measuring shopper retail conduct is second to none, and I’m extremely excited to have the ability to assist our shoppers develop within the post-covid panorama forward.”S4M CEO Christophe Collet commented “We’re delighted to welcome Cameron onboard. As a transformative chief with a confirmed observe file of constructing game-changing advertising methods, now we have little question he’ll take S4M to the subsequent stage.”